Main features
Understand how the main modules and functionalities of Bunker DB Analytics work.
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Sentiment
View comments on Sentiment
You will see all the comments grouped by network and their sentiment value within the next module tab. The first th...
Comments by network
Visualize the comments made and classified by the network. You can break down the sentiment of each of the network...
Frequent users
The last tab of the module shows the TOP 10 lists of users with the highest number of comments, followed by frequent ...
Sentiment tags
This section will show categories that you can apply to comments received on your publications to analyze your public...
How to assign sentiment values
Bunker DB automatically assigns the sentiment of the public comments that your brand's posts receive. However, not al...
How to assign sentiment tags
In the "Comments" section, identify the area under each comment to tag. Just click on the button to display the tags ...
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A/B Testing
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Competitors
Competition module
The competition analysis module allows you to analyze the performance of up to three competing brands on Facebook, In...
Competence - Why are there so many results for my search?
When setting up the Competence module, to perform a more efficient accounts search on Facebook, make sure to type i...
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Campaigns
Smart content selector in campaigns
Set rules so that Bunker DB automatically selects content from your social networks for your campaigns. Go to the ca...
How to create a campaign
A campaign allows you to generate a dashboard or panel with personalized dates and content. Unlike the dashboard, you...
How to select a campaign's content
To select content within a campaign, for example, posts that exclusively belong to that campaign, on Social media Fac...
Set-up KPI & alerts
KPIs (Key Performance Indicators) are the critical (key) indicators of progress towards an intended result. KPIs prov...
Databases in campaigns
All databases are loaded online, via API, or offline through a * .csv file - related to a campaign. When a person g...
Set a milestone
A milestone allows you to highlight a moment during a campaign, and add qualitative information to complement dat...
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Leads performance
Leads performance module
The leads performance module combines investment data in media campaigns and records data (leads and sales) to obtai...
How to create a new leads performance table
How to create a new leads performance table From a campaign, go to the "Leads performance" tab. Then click on "Creat...
Upload organic leads - via CSV
Leads that are uploaded offline via CSV are called organic leads. You can upload them at any time, following the guid...
Create lead tables from other media
When you upload a CSV with leads that have been obtained from a landing page, these are "other media leads." To do so...
Considerations on viewing lead ads
When uploading information, sales, and leads, you must notice these items on our Leads performance module. Requiremen...
How to update sales - via CSV
From the option "Database," click on "Update sales." Click on "Browse" and select the file to upload.Important: the ...
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Consumers
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Report