Leads Performance is a section within your campaigns that aims to make it easier for you to track your leads and conversions or sales in one place. Bunker makes it possible to unify your lead information regardless of their origin. So you can bring together organic, ad form and leads from other media, associate sales and get a whole picture.
How do consumers and sales info get to Bunker DB?
Customers can come from a variety of sources: registration forms on websites, lead forms on networks like Meta, Google, or X, and CSV documents, which you can upload manually.
This data can be enriched with sales information, whether online or offline. You can import sales information generated via the CRM API or upload the database to Bunker via a CSV.
Sections
Summary
The most important lead performance results will be displayed here so that you can see at a glance the metrics that matter most to you. You can customize the metrics, as in all Bunker DB heads.
Evolution of records and sales
Observe daily, weekly or monthly sales and registration performance. You can select specific periods with the bar below the chart.
Funnel conversion
The conversion funnel shows you how impressions and clicks obtained from the investment led to the conversion of leads and sales.
Summary of records and sales
You can also see a summary of all the tables that you have created in the module with their results.